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The Family Room Online Magazine for Parents
December 2000

Shopping By An Open Fire
- by Carol Cuoco
Imagine it....... Your day is done. It was one of those rare uneventful days at work when you didn't end the day totally exhausted. You're now home, have had dinner (and even cleaned it up), the kids are in bed and you find that you've read all your magazines, there is nothing great on TV, the town has shut down because it's after 9:00, and you're still left with a bit of energy to spare. You feel like doing something -- being productive.

With this time to spare, you decide to cruise the Internet and visit all your favorite sites to see what's new. Maybe tonight you'll even have time to do some research and find new sites or just browse the Web and indulge yourself with information, current events, games, contests....SHOPPING!

We're not talking casual shopping here -- we're speaking of the big one; the one you've been thinking about (maybe even dreading) for months. Yes -- we're talking about Christmas Shopping. And by doing your shopping online, you'll be able to avoid that I've-been-shopping-in-the- mall-all-day gaze, you'll avoid the I-saw-it-first crowds and you won't end up purchasing the oh-you- already-got-one-of-those gifts.

You can realistically shop through at least 10 stores in just one evening. How long would it take you to walk through (once you drove to) 20 different brick- and-mortar stores? And, your shopping is done from the comfort of your own home, with no crowds, and during the hours that are most convenient for you.

All of these advantages are terrific, but probably the best part about shopping online is that you have an opportunity to find truly unique items. Personalized, hand-made, customized and exquisite gifts are just a click away. You can find gifts online that you would otherwise have to visit many boutiques and exclusive specialty shops to locate. And very often, these online shops also offer secure purchasing environments, gift-with- purchase offers, free shipping, free gift wrapping, contest, and customer service that is beyond compare.

Still leery about the security of shopping online? Why not secure a credit card that you use only for online shopping? That way, you'll be able to track it especially carefully. Most online stores also accept online checks, orders by mail, and orders by fax. Do your research about the security of shopping online and you'll see that it's come a long way over the last few years. I put it in perspective by remembering how many times I've handed my credit card number to someone behind a counter in a local store -- someone who looked anything but trustworthy and honest.

Many people still believe that anything bought online should cost less. It does, but not necessarily in purchase price. But if you calculate your time savings, gas savings, and how much easier it is than being in the mall and completely overwhelmed by all the choices that start to all look alike, you'll see that you're saving something even more valuable than money: your spirits.

Dim the lights and you'll find that your computer screen has a nice glow of its own. If you have a fireplace, tonight is a good night to put it to use. Pour yourself your favorite beverage and, most importantly, turn on some music; nothing will enhance your spirits or put you in the Holiday spirit more quickly than music. (And don't forget that even if your Holiday music is still hidden away somewhere, you can play music right from your computer. Do a search for "Christmas music" at one of the major search engines like Yahoo! and you'll be amazed how many songs are literally right at your fingertips.)

Now that you're settled in at your computer and have created a pleasant environment for yourself, you could soon have all of your shopping done and delivered to your front door. Imagine it..........a holiday filled with joy, friends and family and void of shopping hassles and frustrations.


Carol Cuoco is the owner and operator of Christmas Gift Stores.com, which showcases unique and specialty shops from all over the country, and conveniently available to you here: http://www.christmasgiftstores.com.
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